Real Estate Copywriting Archives - Agent Inner Circle

Real Estate Copywriting

I asked AI what it could do for the Real Estate Industry…

By Alex Camelio, CEO - January 19, 2023January 19, 2023

Last Updated on January 19, 2023 Artificial Intelligence (AI) has garnered a lot of attention since OpenAI released chatGPT (an intelligent chatbot and content generator) in November of 2022, and people all over the Real Estate industry have been brainstorming about how it can help your business. So, I decided to ask the AI itself – what can AI do for the real estate industry? …

Summer Webinar Replays 2021

By Alex Camelio, CEO - September 24, 2021September 24, 2021

Last Updated on September 24, 2021 This Summer has absolutely flown by… but not without a ton of Free Webinars to help you improve your business. My good friend Craig Grant and I have covered everything from lead generation, to event marketing, to Canva, to saving time, and more, but I know the last few months have been super busy and you might not have …

How to Write Your Own Bio

By Alex Camelio, CEO - September 30, 2020September 30, 2020

Last Updated on September 30, 2020 Writing about yourself is tough! It always feels awkward to brag about yourself, especially in the third person. Even when you get over it, it’s easy to let your bio turn into a list of accomplishments instead of a compelling story. I’ve fallen into these traps myself, that is, before I started using a specific strategy to write my …

How to Create Reusable Content

By Alex Camelio, CEO - June 3, 2020June 3, 2020

Last Updated on June 3, 2020 If you work in Real Estate you’re probably creating all sorts of content already… client letters, property fliers, social media posts, videos, blogs, buyer/seller reports, white papers… and the list goes on. It’s overwhelming! Today, I’d like to make all of that a little bit easier for you. As you know, we create a TON of content here at …

How To Write Great Property Descriptions

By Alex Camelio, CEO - January 29, 2020February 22, 2022

How to Write Great Property Descriptions

Last Updated on February 22, 2022 It’s a well-known fact in real estate, that sharp photos and well-written property descriptions help listings sell faster, and for above asking more times than not. In some cases, property descriptions alone can affect whether a house is selling. One Agent Inner Circle member shared a story about taking over a listing that hadn’t sold for 2 YEARS – …

3 Strategies to Setup the Ads That Work Everywhere

By Alex Camelio, CEO - December 17, 2019April 1, 2020

Last Updated on April 1, 2020 Last month we brought you the 3 Facebook Ads That Work Everywhere. We had a bunch of interest and a number of questions about what strategies we use along with these ads to get the most out of them. In a lot of cases, your audience, budget, time frame, and even the technical “type” of ad you run can …

Lost Touch With Clients? Try Sending This “Re-Acquaint” Letter

By Alex Camelio, CEO - September 11, 2019September 10, 2019

Re-Acquaint Yourself with Real Estate Clients with this Free Letter

Here’s a very cool system for reactivating old clients, generating referrals, and building your Power List. Many agents have a drawer full of old clients they simply forgot. Life gets busy and before you know it, it’s been months (even years) since you last contacted some of your clients. That’s why we created the “Re-Acquaint Letter System”… This is an easy way to get back …

Case Study: $50 Thousand In Free Publicity And The “Mystery Briefcase”

By Michael Krisa, Executive Editor - May 5, 2010April 7, 2017

Last Updated on April 7, 2017 Submitted by Lawrence Bernstein, Copywriter (who marketed the most expensive home in the Southwest United States) Here’s a free publicity case study I’ve been meaning to write about for a while. It’s a paint-by-the-numbers way to get free publicity and how it resulted in over $52,000 in traceable business for my most important client at the time: my wife. …